So Virgin Atlantic is rolling out their fanciest Upper Class suites on the A330-900neo, but only from certain US cities through 2027. They're focusing on routes where they think they'll get the most high-end traffic. It's like they're throwing down the gauntlet to US airlines who use a mix of different planes for their routes.
I'm kinda curious about which cities they picked and why. Anyone know if it's based on demand or just which routes are the most profitable? Seems like a smart move, but I wonder if it could backfire if people expect these suites on all flights and get disappointed.
Also, do you guys think this will push US airlines to step up their game in terms of cabin consistency? Not sure how much they can change things up with their existing fleets. Could be interesting to see how this plays out in the next few years. Thoughts?
I'm kinda curious about which cities they picked and why. Anyone know if it's based on demand or just which routes are the most profitable? Seems like a smart move, but I wonder if it could backfire if people expect these suites on all flights and get disappointed.
Also, do you guys think this will push US airlines to step up their game in terms of cabin consistency? Not sure how much they can change things up with their existing fleets. Could be interesting to see how this plays out in the next few years. Thoughts?